Past Today's Child Baby Expo


This much-anticipated event took place from 25 to 28 July 2013 at the Voortrekker Monument's Amphitheatre modern and pleasing facilities in Pretoria.

GPS S25’46.405′ E028’10.713′


Our 120 exhibitors set the stage for a smorgasbord of parenting products, services, expert advice and entertainment, including fashion shows, cartoon characters, a play area, a Dad's Corner and much more.


Tickets were available at the gate. Adults R40, Pensioners and Children R20, Toddlers for free. Parking R10


The expo attracted mainly parents of children 0-6, but offered products and services to other age groups too. Readers of our parenting magazine, Today's Child, are the kind of people who live for their children - whether they are working moms or stay-at-home moms, their primary concern is the well-being of their children and to be able to provide their children with the best of everything.


EIA Publishing has successfully published Today's Child and 15 other (mostly monthly) Pretoria and Johannesburg magazines to high income, niche markets for the past 15 years.

With that kind of experience comes a great understanding of the Pretoria market and the needs of our consumers. Today's Child magazine is a very well established and well regarded parenting magazine in the Pretoria area and is now expanding to Johannesburg.

The monthly circulation of 24 000 copies will ensure that we attract a high number of visitors to the expo. Aside from this major print marketing campaign, we will also be using the channels of radio, street pole advertising, e-mail campaigns, social media and much more.